Case studies
A deep dive in a couple of project showcasing a detailed process and personal contribution.
And some more..
A selection of other projects I worked on the last few years in a short format.
Client
Solvay | Syensqo 🌍
From One Brand to Two: UX Architecture for Solvay & Syensqo
During Solvay’s corporate split, I led the UX strategy & design to launch both Solvay and its new innovation brand Syensqo - Working mainly on information architecture, facilitating stakeholders workshops and delivering sitemaps, wireframes, prototypes to align stakeholders before development phase.
Information Architecture
Stakeholders Interviews
Workshop Facilitation
Strategy
Wireframes
B2B
Building Claire : The AI-Powered Sales Chatbot for Septodont
During Septodont’s exploration of AI-driven commerce, I defined user journeys and designed the digital experience for an AI chatbot that guides medical professionals from consultation to purchase.
User-Journey
B2B
Prototyping
AI
Chatbot
Innovation
Client
Samsung 🇫🇷
Helping Samsung Pros Embrace AI
After the Galaxy S25 launch, Samsung France noticed low AI adoption among pro users. I helped create an email and landing page campaign to raise awareness and show how AI features could boost their daily work.
Wireframes
User-Journey
B2C
Emailing
Client
SNCF 🇫🇷
Offline-Ready Mobile Tool for SNCF Technicians
SNCF field technicians rely on a mobile app inside signal centers where network use is prohibited for safety reasons. I redesigned the experience to enable full offline functionality, allowing technicians to download assets locally and work seamlessly without connectivity.
Wireframes
Prototyping
Mobile App
Client
Total Energies | Mobility Business 🇫🇷
Clara : The Conversion-Focused Chatbot for TotalEnergies Mobility
Crafted the conversational architecture : journeys, service blueprint, and feature mapping—so the chatbot seamlessly guides users from inquiry to conversion.
User-Journey
Service Blueprint
Wireframes
B2B
AI
Chatbot
Innovation
Client
Axa 🇫🇷
Financial Comparison Tool for Axa Brokers
Ideated and wireframed a data-heavy comparison tool, collaborating with Axa’s design team to help brokers evaluate financial products with ease.
Data
Wireframes
B2C
Prototyping
Client
Hexagon AB 🌍
High-Conversion Landing Pages for Hexagon AB
Hexagon AB needed LinkedIn lead-generation landing pages and gated white-paper campaigns to capture B2B prospects. I planned the UX strategy, designed the page flows and wireframes, and collaborated on a data-driven design system to maximize conversions.
Strategy
User-Journey
Information Architecture
Stakeholders Interviews
Prototyping
Wireframes